NEWS4 January 2018
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NEWS4 January 2018
UK – Adtech company Nano Interactive has attracted £3.5m in growth capital investment from investment manager Foresight.
Founded in 2014 by Carl White and Christian Geyer (pictured), Nano Interactive provides search intent targeting technology for advertisers. Clients include T-Mobile, Volkswagen and MediaMarkt.
The investment will help the company to expand in Europe and invest in sales, marketing and product development. It will also support the roll-out of Insist, the company’s brand-safe targeting product for advertisers.
Rodney Appiah, senior investment manager, Foresight Group, said: “In a relatively short period of time, Nano has delivered exceptional growth, built fantastic client relationships and developed market leading proprietary technology in the area of search and intent based targeting.”
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