Claypool joins the company as vice-president of client services having been VP of demand management at the Rubicon Project. At Metamarkets he will lead the company’s partner sales. 

Hertog joins the company as VP of marketing, serving as global marketing lead. He previously worked for Google where he led product marketing for DoubleClick Ad Exchange.

“Ron’s expertise leading services teams for the Rubicon Project maps well to our expanding operational needs and dedication to our clients’ success,” said Michael Driscoll, CEO, Metamarkets. “David helped build two of ad tech’s leading brands, Admeld and DoubleClick, and elevated the industry conversation around programmatic media. He is uniquely qualified to tell our story.”