Market Measures hires research director

UK – Hampshire-based research consultancy Market Measures has appointed Elaine Coppard to the newly created role of research director.

Elaine coppard_market measures_crop

Coppard (pictured) had previously held the role of research director at Marketing Sciences for the past 17 years.

She will be responsible for leading clients in the agency’s core sectors of FMCG, retail and casual dining.

Andrew Tharme, director of Market Measures, said: “Elaine’s appointment is a new position as the company has grown by about 25% over the last 12 months. She is now helping the company manage the growth of its services to its increasing client list."

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts