NEWS15 November 2017

Market Measures hires research director

FMCG Leisure & Arts News People Retail UK

UK – Hampshire-based research consultancy Market Measures has appointed Elaine Coppard to the newly created role of research director.

Elaine coppard_market measures_crop

Coppard (pictured) had previously held the role of research director at Marketing Sciences for the past 17 years.

She will be responsible for leading clients in the agency’s core sectors of FMCG, retail and casual dining.

Andrew Tharme, director of Market Measures, said: “Elaine’s appointment is a new position as the company has grown by about 25% over the last 12 months. She is now helping the company manage the growth of its services to its increasing client list."