NEWS23 August 2011

Lightspeed launches Greek and Polish panels

UK— Lightspeed Research has launched online panels in Greece and Poland.

The Greek panel currently has 5,000 members while the Polish panel launches with 12,000 panelists. Both panels use double opt-in respondents profiled on a range of product and service categories.

Andy Clayton, the firm’s CEO for the EMEA region, said: “Client demand for quality sample in these countries has continued to grow, and we felt that it was of strategic importance for our European business to have a presence here.”