July 2024 issue of Impact published

The feature, titled ‘What If?’, includes contributions from key figures in the insight industry tackling a range of pressing issues.

The July 2024 issue of Impact also includes:

• A roundup of current and former MRS and Research Live staff’s favourite Impact articles from its archive
• Features on how Reddit and AXA are activating insight
• An interview with MRS chief executive Jane Frost
• An article looking at what fractional roles are and the benefits they could bring
• Insight from around the world, including Washington Post research on policymakers’ priorities and a feature examining how different UK societal groups can be engaged on climate change.
• Columns from Rory Sutherland, Crawford Hollingworth, Bethan Blakeley and Lorna Tilbian.

Impact magazine showcases the impact of research, including examples of how client organisations are using research to inform strategy.

Members of MRS have been sent their copy of the magazine and they can also access the digital issue.

Articles published in previous issues of Impact can be read on Research Live.