Ipsos sells majority of stake in Russian business
Direct Investments JSC is a Russian company owned by Andrei Malyshev. Ipsos will retain a 20% minority passive stake in Ipsos ComCon LLC, which will be deconsolidated from the group accounts from 1st January 2026.
The sales comes after the Russian parliament decided last year to restrict foreign and double citizenship owners of market research companies to 20% equity and control of such businesses.
The law changes were enforceable starting on 1st March 2026. The sale of 80% of Ipsos’ stake in Ipsos ComCon was approved by the Russian governmental commission on 26th February 2026.
Ekaterina Ryseva has stepped down as general director at Ipsos ComCon LLC and has been replaced by Sergey Evstratkin, previously chief financial officer at Ipsos Comcon LLC. Ryseva will remain with Ipsos ComCon.
Ipsos ComCon has around 600 employees and works with more than 500 clients in Russia, representing 2% of Ipsos’ global revenues in 2025.
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