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NEWS5 August 2014

Ipsos ASI names Walker as new MD

News People UK

UK — Ipsos ASI has hired Caroline Walker as its new managing director.

Walker (pictured), who will join on November 1, comes from Millward Brown, where she was group head, Sales & Client Management. She will lead the brand and communications practice in the UK.

Paul Edwards, formerly chairman of TNS Research International and chief strategy officer at Hall & Partners, has been named as ASI’s non-executive director and will support Walker and her team in an advisory capacity.

Lucy Burnham joins from Hall & Partners, where she was a partner. She will head up one of ASI’s three teams.

@RESEARCH LIVE

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