NEWS14 July 2014

Internet Research Bureau expands into EU

News People UK

UK — John Hale has joined the Internet Research Bureau (IRB) as vice-president of sales as it looks to expand into the UK and Europe.

Hale, previously vice-president of sales at LibreDigital, has joined the global online market research company IRB to head its strategic sales planning and network expansion in the UK. He has experience in emerging technologies and global corporations such as Tech Mahindra, RightsLine and Ness Technologies. More recently Hale has worked in the field of ebooks, online identity authentication, digital marketing and content delivery.

Shakti Kumar, CEO and founder of IRB said: “The EU has always been an important sector for our business. With John at the helm, we can now begin to improve our brand visibility and strengthen our client servicing.”

@RESEARCH LIVE

3 Comments

6 years ago

Have the rights to the name "IRB" been given up by Harris Interactive (now owned by ToLuna Parent?), who took over MRSL, who took over IRB in the late 90's? There's also an IRB in Belgium too from memory.

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6 years ago

Dear Darren, We would like to update on your post that the abbreviation “IRB” is not a trade mark of any organization yet. All the organizations whose abbreviation is IRB, use the word “IRB” after introducing their full name. The abbreviation “IRB” is being used in writing by many organizations which can be found at http://en.wikipedia.org/wiki/IRB_(disambiguation). Here “IRB” stands for Internet Research Bureau Pvt. Ltd. as mentioned in the news post. Please reach out to us at query@irbureau.com if you have any question.

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6 years ago

Dear Darren, Internet Research Bureau is not a part of Toluna, nor are we based in Belgium. We are a 3 year old online research firm headquartered in New Delhi (India) and now in The UK. As to rights to that name 'IRB', it is simply an acronym of our original name (mentioned above). We share 'IRB' with several other organizations globally http://en.wikipedia.org/wiki/IRB_(disambiguation). We would be delighted to answer any further queries you may have. Thanks Marketing Manager- Internet Research Bureau

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