NEWS29 July 2022

InsightsNow names new hires and promotions

Behavioural science News North America People

US – Behavioural research firm InsightsNow has appointed three new employees and made three further promotions, including Lachlan McKimm as an insights analyst.

Lachlan McKimm

McKimm (pictured) will join InsightsNow’s research and innovation team and will support client market research projects, having recently graduated from Oregon Institute of Technology with an applied psychology BSc.

JongUn Jimmy Park has been appointed as marketing operations manager focusing on building customer-brand relationships, having graduated from Oregon State University with a bachelor’s degree in marketing.

Mig Torres has joined the InsightsNow operations team, having recently completed a master’s degree in communications at Northeastern Illinois University, and has a background in research, data analysis, digital marketing and project coordination.

Promotions within the company include Merva Morina, Michelle Pretto and Julie Quante.

Morina is moving to the role of research director on InsightsNow’s research and innovation team from the operations team, while Quante has been promoted to senior research director.

Pretto joins the marketing team as a specialist, after working with the research teams at InsightsNow.

Kristin Wright, vice-president of research and insights at InsightsNow, said: “The well-deserved promotions, and departmental shifts, will allow InsightsNow to fully utilise the experience and talents of Merva, Michelle and Julie.

“The addition of Jimmy, Lachlan and Mig will help us continue to bring best possible behavioural insights to our clients and support strategic growth of our company.”