NEWS1 September 2016
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UK — The Incorporated Society of British Advertisers (ISBA) has announced that Mike Hughes is to step down from his role as director general in early 2017.
Hughes (pictured) has been in his role at ISBA, the membership body for advertisers in the UK, for 10 years.
“The ISBA Council is extremely grateful to Mike for his astute leadership of ISBA over the past decade," said ISBA president and CEO of Britvic, Simon Litherland.
"He has overseen growth of membership to its highest-ever level, with a significant expansion of benefits flowing to ISBA members. He has maintained ISBA’s unique focus on protecting and furthering the interests of advertisers while ensuring that ISBA plays its full part in industry-wide initiatives. We wish him well.”
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