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NEWS21 January 2010

Harris names EVP for brand and comms consulting

North America People

US— Jeni Lee Chapman has been appointed executive vice president of global brand and communication consulting at Harris Interactive where she will be responsible for working to refine a product portfolio in brand strategy, communication development/testing and tracking.

Chapman (pictured) was previously at Perception Research Services where she was responsible for account management and marketing. Prior to that she spent 12 years at TNS in a variety of senior brand and communication roles, including executive vice president of the TNS Brand Practice.

At Harris, Chapman will report to president of global services George Terhanian, who said: “Jeni is an impressive thought leader with a demonstrated understanding of the implications of the changing media landscape on brand and communications research, and a strong track record of growing sales and revenues on a sustainable basis. I am confident that her proven market research and general management skills will contribute to the future success of Harris Interactive.”

Meanwhile, in the UK, Harris has appointed Lida Walsh as a senior consultant in the brand and marketing communications research department, Lauris Calnan as a senior consultant in the business and industrial sector and Farzana Jamal as a senior consultant in the media and entertainment department.

Walsh was previously an associate director at GfK NOP London, Calnan was a research consultant at Bosch and Jamal was group research manager for Gala Coral Group.

@RESEARCH LIVE

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