NEWS25 May 2016
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US — Audience measurement company Verto Analytics has hired Laura Grover (pictured) as vice president of Client Solutions.
Grover (formerly Bernstein) joins from Symphony Advanced Media, where she was senior vice president of client solutions.
In her new role, she will consult with digital media companies, brands and ad agencies about cross-device consumers and their behaviour.
“The addition of Laura to our executive team and her deep experience in overseeing media measurement solutions for clients, will help further cement Verto Analytics as the next generation tool-of-choice for audience measurement across our key industry verticals – from mobile apps to streaming services and from agencies to media companies,” said Hannu Verkasolo, CEO of Verto Analytics.
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