The project will be run out of the London office and led by CEO Stan Greenberg and James Morris and is the fourth national campaign in the London office this year as the company grows its political practice alongside its corporate reputation work.

Company director James Morris (pictured) said: “When we set the London office up two years ago we wanted to make sure we had a mix of top-level corporate reputation and political clients. We believe that both spheres have a lot to learn from each other in terms of research technique and campaign strategy.”