NEWS29 July 2013

Greenberg Quinlan Rosner to advise largest South African opposition party

Middle East and Africa New business UK

UK — Research and strategic consulting firm Greenberg Quinlan Rosner has been appointed by the South African opposition party the South African Democratic Alliance to provide campaign consultancy and strategic research in the run-up to the country’s 2014 general election.

The project will be run out of the London office and led by CEO Stan Greenberg and James Morris and is the fourth national campaign in the London office this year as the company grows its political practice alongside its corporate reputation work.

Company director James Morris (pictured) said: “When we set the London office up two years ago we wanted to make sure we had a mix of top-level corporate reputation and political clients. We believe that both spheres have a lot to learn from each other in terms of research technique and campaign strategy.”