NEWS30 March 2021

GBK Collective appoints VP

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UK – Research and data analytics firm GBK Collective has hired Melanie OItmann as vice-president.


Oltmann (pictured), who is based in Austin, US, will primarily focus on operations and management at GBK and establishing best practice internally and with research partners.

Her previous positions include an eight-year spell at Kantar, taking in a time as research operations leader at Millward Brown.

Oltmann has also been an independent consultant for a number of years, working for companies such as Behavioral Science Lab and Interloq.