Hyväoja (pictured) joins from Futurice’s Helsinki headquarters, where he began his career with the company 12 years ago, initially in software development. Most recently, he was vice-president, responsible for new business and developing new product offers.

The company’s London office works with clients including Ford, Moneycorp and Plan International. Hyväoja will lead day-to-day operations, including recruitment and business development.

Futurice also has offices in Berlin, Munich, Stockholm, Oslo and Tampere.

Teemu Moisala, chief executive at Futurice, said: “Timo combines top level business vision and strategy with the ability to understand companies’ day-to-day problems and opportunities. This combination is rare and will be invaluable for Futurice and for clients in the highly competitive UK market.”