Asokan (pictured) joins the agency from software company ThoughtWorks, where he was global head of marketing. His prior experience also includes Lister Technologies and Tata Consultancy Services.

In his new role, he will lead marketing efforts across the company’s existing markets and support plans for further international expansion. He will report to Futurice chief executive Teemu Moisala, who was appointed in February.

Moisala said: “Siddharth’s unparalleled experience of marketing fast-growing tech companies in an international context will be hugely valuable to us as we seek to launch the Futurice brand into new markets.”

Futurice currently has offices in London, Berlin, Munich, Oslo, Stockholm, Tampere and Helsinki.