VideoMR provides automated transcription, filtering options and a montage creator to help provide video feedback.

A video capture question will also be included within the company’s SurveyMR InsightHub tool, which will offer survey participants the option of providing videoed responses to questions of up to three minutes.

Andrew Smith, senior software developer at FlexMR, said: “Video has never been more important than in the last year, both in terms of a way to keep in touch across work, school and family and friends, and in terms of our focus in developing InsightHub.”