The feature, called ActivateMR Actions, is available on the firm’s InsightHub platform and allows users to assign tasks to decision makers within reports and boards.

Boards built using ActivateMR Actions can be built using a range of different data sources and support sharing charts, images and video.

Once a board is created, insight teams and business stakeholders can create and assign actions based on key points raised, and can track recommendations.

Paul Hudson, chief executive at FlexMR, said: “In fast-paced commercial environments it is common for data to take a backseat. ActivateMR Actions help create an ongoing voice for data that lives in working processes, and puts insight into decision-making spaces in a very literal sense.

“This means insight teams and other platform users can take charge of and stay involved with decision-making processes throughout their business.”