NEWS12 July 2011
UK— Added Value has appointed former Mars marketer Kate Jones as brand director in London, with responsibility for insight, innovation and brand development.
Her work will be focused on clients in the financial services, FMCG and retail sectors. She joins the agency’s UK board and reports to UK managing director Bart Michels.
Jones began her career in dairy production management at Unigate in 1994 before joining Mars Confectionery in 1997.
She left the company in 2006 to work as a freelance consultant for the likes of Royal Mail, The Post Office and Unilever.
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