NEWS14 September 2010
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
NEWS14 September 2010
US— Radio group Entercom Communications has signed up to receive audience ratings from Arbitron in all the markets where the research firm counts listeners.
The multi-year contract includes data from both Portable People Meter-based systems (PPM) and traditional paper diaries.
Arbitron’s chief sales and marketing officer Carol Hanley said: “Arbitron is proud to provide the quality PPM and diary audience measurement data that helps Entercom facilitate its buy-sell process across all of their radio markets and help grow its business.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
From the latest @ImpactMRS, Joanna Swash, group chief executive at @Moneypenny talks to Jane Simms about her focus… https://t.co/gUoLpg2zFC
Streaming reaches record high in the US https://t.co/921fqNK5hq #mrx #marketresearch
BMG Research moves into London office https://t.co/rSJLxDPZNN #mrx #marketresearch
The world's leading job site for research and insight
Resources Group
Business Development Manager – Leading Insights Group
c. £45,000 plus Commission
Resources Group
Analytics Associate Director – Consumer CX – Key Tech client
£50,000–£60,000 + Bens
Resources Group
Senior Research Executive (Quantitative) – Companion Animal Insights
to £35,000
If you haven't had the chance to complete the MRS Census on Inclusion, there is still time. This census will help u… https://t.co/7O7SabnKcn
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments