Edge by Ascential develops retail platform
The tool will bring together existing data, analytics and content from Ascential’s analytics companies Planet Retail and RNG, in a newly designed platform.
Users will be able to access data using a new search engine and filtering features and customise reports of historical and forecast retail performance.
Edge Retail Insight will also include a section for industry news and bring together all category and market reports under a research section.
Danny Silverman, chief marketing officer at Edge by Ascential, said the tool offers clients “cutting-edge tools, processes, data and resources” to make “faster, more effective decisions”.
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