NEWS10 December 2018

Edge by Ascential develops retail platform

Data analytics News North America Retail Technology

US – Edge by Ascential, the information company’s data and insights business, has launched a retail insight platform aimed at manufacturers and retailers.

Retail data abstract image

The tool will bring together existing data, analytics and content from Ascential’s analytics companies Planet Retail and RNG, in a newly designed platform.

Users will be able to access data using a new search engine and filtering features and customise reports of historical and forecast retail performance.

Edge Retail Insight will also include a section for industry news and bring together all category and market reports under a research section.

Danny Silverman, chief marketing officer at Edge by Ascential, said the tool offers clients “cutting-edge tools, processes, data and resources” to make “faster, more effective decisions”.