NEWS3 March 2014

Cello strings together health agencies

Healthcare M&A UK

UK — Cello Group has announced the unification of its health-orientated agencies.

The new group has been formed from five existing health-focused businesses within the Cello Group. The new offer will see Cello Health Insight, Cello Health Consulting and Cello Health Communications operating under the umbrella brand of Cello Health.

“By combining our extensive mix of capabilities, we will enable clients to look at complex market challenges through multiple lenses, to take critical decisions with greater confidence, and deliver commercial and clinical success in today’s healthcare landscape,” said Stephen Highley, chair of Cello Health.

“Integrating our capabilities under one brand – Cello Health – will provide our clients with the benefits of a truly unified approach.”