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NEWS12 June 2015

Butta joins Sprinklr as CMO

News North America People

US — Social media management company Sprinklr has hired Tom Butta as its new chief marketing officer.

Prior to joining Sprinklr, Tom was consultant-in-residence at venture capital firm Andreessen Horowitz, where he worked to define the venture capital firm’s points of view as a guide for Fortune 2000 companies and entrepreneurs looking for insights about the future of technology.

Before that, he was CMO of independent ad tech company AppNexus and he has also run his own consultancy, 21Weeks.

Sprinklr was founded five years ago and has grown rapidly, it has almost doubled its valuation in a year and is now worth more than $1bn. 

@RESEARCH LIVE

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