NEWS3 September 2009

Borderless Access hires Lightspeed sales director


US— Borderless Access, the online panel company launched earlier this year by India-based research outsourcing firm Cross-Tab, has hired Jason Tiffer as director of sales.

Tiffer joins the company’s Los Angeles office from Lightspeed Research where he worked as director of sales across 12 vertical markets, including healthcare, b2b, media, IT and consumer packaged goods.

Before that he held a client development role within online research agency Insight Express. Tiffer began his career at Data Development Worldwide.

At Borderless Access he will be responsible for driving business growth for the company’s proprietary online panels in Brazil, India, Russia and China.