NEWS6 March 2013

Boen becomes Federated Sample VP

North America People

US — Market research technology firm Federated Sample has appointed Dyna Boen as vice-president.

Boen will be responsible for growing the business and expanding Fulcrum, Federated’s sample management and exchange platform.

Before joining Federated Sample, Boen was instrumental in the launch of TrueSample at MarketTools.

Federated Sample president Michael McCrary said: “Dyna has a rich foundation in online sample and is passionate about delivering technology and quality solutions to the industry.”