NEWS29 January 2021
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US – Insights consultancy Behaviorally, formerly PRS In Vivo USA, has appointed Stefan Barden as non-executive chair of the board of directors.
PRS In Vivo USA announced last week it had rebranded to Behaviorally, after receiving a majority investment from asset management company Alcentra.
PRS In Vivo in Europe and Asia remains part of French research and consulting company BVA Group.
Barden (pictured) has previously been chief executive of several FMCG companies, including Northern Foods and Heinz in the UK and Ireland. Most recently, he led online cycling retailer Wiggle.
Alex Hunt, chief executive, Behaviorally, said: “Stefan’s extensive experience running companies that market consumer brands and offer digital retail services will contribute immeasurably to the growth strategy of Behaviorally as well as those of our clients.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Resources Group
Account Executive – Online Insights Platform
£27–35,000 plus strong bonus
The Survey Initiative
Research Analyst
£32,000
CMA
Director, Market Research
£96,923–116,307
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research is the leading provider of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include . . .
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments