NEWS11 January 2012
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Insight & Strategy
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
US— PR group APCO Worldwide has tapped Crimson Hexagon’s ForSight platform for social media analysis and intelligence.
APCO’s Evan Kraus says the group will use the software to help clients “understand who leads and influences [online communities] and what community participants care about most”.
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