NEWS14 December 2015
GERMANY — Market research services agency Bilendi is continuing its international expansion with the opening of a second German office, in Cologne.
The agency has proprietary panels in 11 countries and has had a German office in Berlin since 2010. In early 2015, Bilendi acquired M3 Research, giving it a presence in Denmark, Sweden, Norway and Finland.
It has also acquired the access panel activities of Springboard UK.
“Bilendi’s strategy over the past three years has been the large-scale expansion of its European presence, with a mixture of acquisitions and internal growth,” said Marc Bidou, chairman and CEO of Bilendi.
“The opening of a second German office in Cologne, a region with a strong commitment in the area of market research, is a key part of that growth process.”