Site Intelligence plans expansion after $7m investment

UK— Online analytics firm Site Intelligence has secured $7m worth of private equity funding from investment houses Nauta Capital and Oxford Capital Partners, as well as existing shareholders.

The investment will be used to support Site Intelligence’s growth and global expansion plans, which include moving into the North American market.

Chairman Harry Wallaesa (pictured) said: “This investment will greatly help us increase our sales and marketing capabilities, reinforce our development and consulting teams and enhance our customer support services.”

Following the investment Nauta Capital’s Carles Ferrer and Al Sisto and Oxford Capital Partners’ Colin Watts will take seats on the Site Intelligence board.

Ferrer said: “Site Intelligence’s ability to provide information linking the online to the offline world is unique and our investment will further their capabilities in this fast emerging market segment.”

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