1 March 2010
Connect the Dots
In this blog, Martin Hayward sets out to raise awareness of, and stimulate debate around, the growing body of new data and insights that is challenging the usefulness of and even the need for many of the staple research approaches that have supported the industry since its inception.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments