Yoder joins Ebiquity as CEO
Yoder, who spent five years as president and CEO of digital marketing analytics firm Webtrends, will take on the newly-created role with immediate effect. Current CEO of Ebiquity North America, PJ Leary, will become chairman of Ebiquity Americas.
“I am delighted to welcome Alex to Ebiquity’s executive team,” said Michael Greenlees, group CEO of Ebiquity Group.
“He brings exceptional leadership skills, and deep understanding of our clients’ marketing analytics needs and understands how data can be used to create competitive advantage for our clients.”

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments