Companies can ask questions to their employees through the app, to follow up on results from annual employee surveys or to see what brand values are resonating most among members of staff.

Tom Jessiman (pictured), CEO of Wayin, says: “Traditional employee feedback often comes through annual surveys, which are valuable but are dated the moment they are taken. Wayin allows for immediate feedback from employees and promotes engagement with them on a daily basis, which ultimately makes for a more informed, more effective organisation.”