NEWS23 February 2018

Warth appointed MD of Instar Europe

Europe Healthcare News People UK

UK – PSL Group has appointed Kelly Warth as managing director of healthcare market research business Instar Europe.

Kelly Warth_crop

Warth (pictured) joins the company from GfK, where she most recently held the role of UK head of health and global business development. Prior client-side and agency experience includes Pfizer and Jigsaw.

Jean-Olivier Marty, group president at Instar, said Warth will be "instrumental" in developing partnerships with pharmaceutical clients.

He added: "Kelly’s intimate knowledge of market research and clients’ needs will allow us to keep providing innovative tracking and testing research, allowing our clients to enhance the performance of their brands."