Georgina Botting (pictured) joins after nearly 11 years at Tpoll where she headed up the quant team as a client service director while Sali Turner joins after nine years at Conquest Research where she was qual director (undertaking brand, NPD and retail studies).

In addition to the appointments, the company has moved to an office at The Leather Market, London, as it aims to double its team from the current 50 over the next year or so.

Verve CEO Andrew Cooper said: “We have some fantastic clients who we are really enjoying doing more and more great stuff with, along with a strong pipeline of new business coming on stream which creates some excellent growth and development opportunities for all members of the ever growing team.”