Palmer (pictured centre) previously worked at Kantar and Savanta, and in his new role will help develop Yonder’s core research products and client offering.

Coll (pictured right) was previously a director at Savanta, where he spent six years, and at Yonder will lead major sports accounts, as well as being tasked with expanding the firm’s work in this area.

James (pictured left) was previously senior research executive at Research By Design and has also worked at Red Brick Research, with a background in education and professional bodies.

Tom Wormald, managing partner, insight at Yonder Consulting, said: “I am delighted to welcome three new faces to Yonder’s growing insight function as we broaden and deepen our offer.

“It’s incredibly exciting to see the range of talent in our industry at all levels, and these hires mark an important next step in our ongoing focus on driving insight-driven outcomes for our clients.”