The Sound hires Palmer to lead strategy

Palmer (pictured) has almost 20 years’ experience in agency planning and strategy, having worked at FCB, JWT and DDB among others.

The Sound founder Ian Pierpoint, said: “Matt shares our belief that the most impactful and innovative insights of any topic lie at its fringes. His ability to focus on that bleeding edge fits perfectly with our obsession over solving brands’ problems through an intimate understanding of people and culture.”