The Retail Bulletin taps ResearchBods for consumer surveys
ResearchBods will survey shoppers on key topics including brand loyalty, pricing, quality and perspectives of brands and shopping experiences.
Initial findings will be presented at The Retail Bulletin’s live events before being released to a wider audience. In some cases, ResearchBods said, delegates attending events will be asked to submit questions relevant to the topic.
Angela Beevers, online editor of The Retail Bulletin, said: “We are delighted to embark on this partnership with ResearchBods. The exclusive insights on shopping behaviour and what influences consumers’ shopping habits will be of huge benefit to our readers.”
The first area of collaboration will be a survey on loyalty, the results of which will be presented to delegates at the 5th Annual Consumer Loyalty Conference, held on 10 June at Cavendish Conference Centre, London.
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