NEWS12 January 2016
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US — Research technology and data provider SSI and mobile intelligence and engagement platform SessionM have partnered on a new panel application, mTHOUGHTS.
Members of mTHOUGHTS will earn SessionM loyalty currency, mPLUS Rewards, by participating in surveys and location-based activities like retail store audits. The app works on Android and iOS phones and tablets.
“Today’s announcement expands the reach and capacity of SSI Proximity Sample, a combination of geo-location capabilities and SSI QuickThoughts, our mobile data solution,” said Saran Ganesh, SSI’s director of mobile product marketing.
“This new program helps SSI expand our mobile offering to our clients. SessionM continues to prove that mobile is a central point for member engagement and its loyalty platform creates personalised consumer relationships assuring SSI a more qualified and engaged participant.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Resources Group
Research Manager – Environment, Education, Housing, Wellbeing – Social Research Agency
£38 – 48,000 + great benefits
Spalding Goobey Associates
Senior Research Executive, Mixed Methods – Technology and IT
£Excellent Package
Spalding Goobey Associates
Senior Research Executive, Quantitative
£32–38,000 + benefits
Featured company
Town/Country: Aylesbury
Email: enquiries@2-europe.com
2Europe is an award-winning (Quirk's, RAR Awards), full-service market research agency which specialises in international B2B market research. We are recognised as one of the top market research agencies in the UK . . .
Town/Country: London, ,
Email: helloUK@opinium.com
Opinium is an award winning strategic insight agency built on the belief that in a world of uncertainty and complexity, success depends on the ability to stay on the pulse . . .
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments