Semantic web tech firm Uma scoops $1m funding

The firm said that the cash would be used to help it move “more aggressively” into the digital signage market with its multi-touch display system, Uma Skin, which integrates a semantic web content curation engine for information delivery. Personalised content is possible as the display tracks users with RFID and near-field communications technology and detects motion using 3D sensor cameras.

Meanwhile, Uma has appointed Heinrich Schuster and Oliver Holle as board members. Schuster was the founder and chairman of out-of-home advertising firm Epamedia while Holle is currently CEO at TheMerger.com.

Uma founder and CEO Christian Doegl said: “Our new board members are well-attuned to market trends in information display, and we are poised for greater growth and market visibility due to their wealth of shared experience.”