Sands Research promises faster brain scanning
Chairman and CEO Steve Sands said that firm has upgraded its hardware to increase its data collection speed using electroencephalography (EEG) by ten times from 1,000 times per second.
The new technology allows the firm to collect much more detailed data than competitors, said Sands.
The firm said it has also developed a method of eliminating interference from muscle and eye movements by picking out motor neuron activity.
Sands added: “The advancement in sample rate technology allowed us to implement new signal processing algorithms with the ability to eliminate artifact coming from muscle and eye-related movements – a key issue for potentially corrupting EEG data collection.”
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
1 Comment
Debbie Crews
15 years ago
Hi Steve! Perhaps you remember coming to ASU to hook up Alan Alda for me years ago. I would like to talk to you about a proposal for a new EEG product. I am sure you are very busy, but if you have time, my email is listed above! Thank You! Debbie Crews, Ph.D. ASU
Like Reply Report