Rubin joins Vital Findings as vice president

Rubin joins from Nielsen where she was vice-president of client services. At Vital Findings she will lead strategic research projects, reporting to managing director Jason Kramer in Los Angeles.

Kramer said: “[Rubin] is a veteran researcher with a strong academic background, and a talented manager with deep experience gained from her time at Maritz and Nielsen. With over a hundred Fortune 500 companies on her client list, Mary brings an in-depth understanding of multiple verticals that is hard to find.”