NEWS29 September 2015
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NEWS29 September 2015
JAPAN — Research Panel Asia (RPA) has renamed to dataSpring following the merger of RPA with Marketing Applications (MApps) in July this year.
The deal combines MApps’ technology products and global business with RPA’s panel and other assets and the rebrand reflects the new merged business.
DataSpring will offer market researchers and end clients a package of research solutions, such as global sample in more than 35 countries and a proprietary survey programming and tabulation tool.
It has more than four million panelists in all the major world markets including Japan, China, Korea, US and the UK.
Over the course of the next year, dataSpring will continue integrating all of RPA’s business and MApps’ global assets.
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