NEWS25 July 2016
US – Global market research company Radius GMR has appointed Kelly Coyne as vice-president at its New York office, to build its global client base.
Coyne (pictured) joins from Millward Brown where she was most recently group vice-president client management and has also worked client side for Heineken and in the UK for Cadbury Schweppes.
Jamie Myers, Radius GMR’s global director of client services, said: “Kelly’s cross-cultural experience sizing up both a brand’s distribution system and consumer access to media will help marketers better understand how consumers in different markets live and shop.”
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