NEWS13 June 2018
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
UK – Research and data insight business Quadrangle has made four new appointments in strategy, qualitative insights and analytics as it looks to extend its customer consultancy offer.
The company has appointed Vanessa Hargraves and Colin Moyer to the senior team as directors, while Mike Kernot and Marius Munteanu have joined as insight directors.
Hargraves joins Quadrangle from Aimia, where she held the role of research director. In her new role, she will focus on integrating customer and research data.
Moyer, previously client director at System1, will lead strategic analysis and large-scale insights programmes for the company’s key clients.
Kernot has joined Quadrangle from New Zealand research agency TRA, while Munteanu was most recently qualitative research head for Kantar TNS Myanmar.
The company says the hires will strengthen its customer consultancy approach, which is being driven by the "fundamental change and significant challenges" facing clients.
Ben Skelton, managing director at Quadrangle, said: "With power now shifted to customers, customer consultancy is focused on helping brands understand, and play into what matters to them.
"Our new hires bring a wealth of complementary capability, including cultural intelligence, behavioural and transactional data analytics, go-to-market activation and behavioural economics influenced thinking."
Pictured (L-R): Marius Munteanu, Mike Kernot, Vanessa Hargraves, Colin Moyer
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
It is important to recognise and embrace the benefits of working in the market research industry, writes Louise McL… https://t.co/r7qSMTIVKk
Course5 Intelligence secures $28m investment https://t.co/tPodAbFUx1 #mrx #marketresearch
Aspect to launch Manchester viewing facility https://t.co/9ZQBkbPRMN #mrx #marketresearch
Related Articles
The world's leading job site for research and insight
Resources Group
Senior Research Executive – Fast Growing Healthcare Research Agency
To £36,000 plus benefits
Resources Group
Quantitative Consultant (SRE to AD level) – Leading Customer Insights Consultancy
£30–50,000
Resources Group
Senior Strategist/Research Manager – International Insight Agency
c. £50,000
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
RT @researchlive: MRS and MTab partner on training and certification https://t.co/r3ehEDDGRs #mrx #marketresearch
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments