Populus founder tipped to become PM’s strategy director
Newspaper reports say Cooper is one of two new faces set to join the senior team at Downing Street – the other being Craig Oliver who replaces Andy Coulson as communications director.
Cooper has yet to comment on the reports, nor did he respond to questions on who would replace him at Populus, where he holds the title of strategic director and counts the Conservative Party as a client.
He was deputy director of research for the Tories from 1996 through the 1997 general election, after which he became director of strategy, a position he held until setting up Populus in 2003 with another party colleague Michael Simmonds.

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