People on the move

Sonia Joao has joined Razor Research in the UK as associate director. She was previously at The Research Business International.

In Spain, Research Now has appointed Valle Castro Bermejo as client development. She was previously a senior project manager at EMS Research and has worked for TNS and NOP in the past.

Sarah Campbell has been named executive director of the The Association of Market and Social Research Organisations in Australia. She was formerly communications manager at The Australian.

UK consultancy Brand Potential has appointed Alex Smith as insight and strategy consultant. She joins from Kadence where she was an insight director.

Heidi Brooks has been named research director at UK customer insight and strategy firm 100%Cotton. She will be in charge of qual work for FMCG and retail clients.

Ci Research in the UK has promoted Gareth Hodgson to associate director. The firm has also promoted Amy Roberts and Keziah Dorman to senior data executives.