Nielsen’s results, which cover the three months to 31st March 2022, showed revenues from the firm’s measurement business increased 2.1% on a reported basis to $645m compared with the same period of 2021.

The company said that overall growth for its measurement business was “solid” and driven by national and digital measurement products in the US and in international markets.

Nielsen’s impact/content business generated $232m in the first quarter of 2022, a 0.4% increase on the previous year.

The company said that the impact/content revenue increase was mainly due to improving trends in short-cycle revenue and its sports business.

The results meant there was a net income per share of $0.28, down $0.01 from the same period last year.

Nielsen’s financial results come following the company’s decision to accept a takeover offer at the end of March for $16bn by a private equity consortium led by Evergreen Coast Capital Corporation and Brookfield Business Partners.

David Kenny, chief executive officer at Nielsen, said: “We reported solid first quarter results, which were in line with our expectations. Our results reflect the commitment of our teams in executing on our strategy and delivering innovation in client solutions, as well as the strength of our client relationships.

“We remain confident that Nielsen is uniquely positioned to provide the global media industry with a currency-grade, cross-platform measurement solution that aligns with clients’ evolving needs.”