Nielsen Q2 revenues up 4.5%

The increase has been attributed to the ‘solid performance’ of both its Buy and Watch businesses.

Revenues within the Buy segment for Q2 were flat at $852m (due to the impact of foreign exchange), but increased 3.3% on a constant currency basis. Revenues within the Watch segment for the quarter increased 5.2%, or 5.8% on a constant currency basis, to $744m. 

Audience measurement of video and text revenues increased 7.2% ( 7.9% on a constant currency basis), due to continued client adoption of the company’s Total Audience Measurement framework and ongoing investments. 

Net income for the quarter reportedly decreased by 1.7% to $114m,  attributed to the impact of foreign exchange, but increased 3.6% on a constant currency basis.  

“Once again, in the quarter we saw solid revenue growth, strong margin expansion and earnings growth driven by our scalable, consistent business model, investments, and a continuous focus on productivity," said Mitch Barns, chief executive officer of Nielsen.

"In the Watch segment, client adoption of our Total Audience Measurement system continues to gain momentum. The syndication of Digital Content Ratings for participating clients in May was a key milestone, and we remain on track for the syndication of Total Content Ratings for participating clients in the third quarter. We made important progress with key industry stakeholders toward the adoption of a new currency,” 

“In the Buy segment, our growth in emerging markets continues to be robust, fueled by our ongoing focus on both local and multinational clients, as well as strengthening our portfolio through innovation.”

Full results can be found here.