Thomas Palompelli has been appointed to the newly created role of director of product marketing, responsible for defining, developing and launching MFour’s data products. Palompelli was most recently director of product marketing at FreeWheel, a Comcast company.

Yvette Gonzalez has joined the company as director of fulfilment. Gonzalez joins the company from MarketCast, where she was director of online fieldwork. Prior to that, she was a sample strategist manager at Ipsos Interactive Services. She will be reviewing and optimising the company’s internal processes to ensure consistent delivery of consumer data.

MFour has also appointed Fang Zhang as a senior software engineer and made a number of hires in sales and administrative functions.