Meta creates chief data officer role

US – Social media giant Meta has appointed Alex Schultz as its first chief data officer.

Meta logo and phone with Meta apps

Schultz, who lives in London, will lead Meta’s work on AI-led analytics and research, overseeing analytics, data science, data engineering, competitive intelligence and user research.

Schultz joined Meta in 2007, and was previously chief marketing officer and vice-president of analytics at the company, responsible for marketing, product analytics, global experience, insights and creative globally.

As vice-president of analytics between 2015 and 2026, Schultz helped to build and run Meta’s data science and data engineering teams, and as chief marketing officer, a role he took up in 2020, led Meta’s global marketing organisation.

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